Insights
Meet Jason Flores, Co-Founder, COO & Head of Advertising Operations
When it comes to advertising and marketing for the legal industry, there are few professionals as experienced and accomplished as Jason Flores. As the COO and Head of Advertising Operations at Blue Sky Legal, Jason brings over 20 years of experience in the field to...
Let’s Just Say It, Your Firm’s Intake Probably Sucks
Even the best-targeted and most dynamic advertising campaign will underperform without a solid intake team working on a firm’s behalf. Intake is the most significant friction point for most firms looking to add a roster of new clients. Period. We won’t beat you over...
1+1=3 The Synergy of Marketing & Intake
Coordinating advertising and intake is crucial for success in legal advertising. Advertising is the process of promoting your law firm to potential clients, while intake is the process of gathering information from potential clients and determining if they are viable...
Legal Intake: Expertise Counts
A challenging aspect of acquiring and developing cases is successfully converting plaintiff’s interest into a signed retainer with your firm. Successful legal intake is much more than just an outbound call from an outsourced agent in some faraway place. Empathetic...