The Intersection of Performance Media, Class Action Settlement Fraud, and Legal Tech The rise of performance media has transformed many industries, including legal marketing and class action settlements. However, it has also introduced significant challenges,...
Summary of Key Findings- Study Association: Harvard University study suggests a potential link between Novo Nordisk’s semaglutide (Ozempic and Wegovy) and nonarteritic anterior ischemic optic neuropathy (NAION).- Increased Risk: Semaglutide users were found to be four...
Fraudulent Claims, Over-Saturation, and Financial Fallout: The Perfect Storm That Shook Legal Marketing The last quarter of 2023 witnessed a seismic disruption in the legal marketing industry, driven by the $250 million advertising blitz for Camp Lejeune claims. This...
The Emergence of Alternative Business Structures (ABS) In recent years, Arizona has become a hub for private equity firms and litigation funders looking to invest in law firms. This trend was sparked by the state's decision to abolish a longstanding rule that barred...
Key Takeaways from the Leverage Report Podcast We recently listened to a thought-provoking episode of the Leverage Report podcast from Case Works, featuring Ed Bell from Bell Legal Group. He provided an in-depth look at the current status and complexities of...
To drive sustainable growth for your law firm, it is crucial to develop and track key performance indicators (KPIs) that are tailored to your specific goals and objectives. This short guide outlines the essential KPIs to consider, along with best practices for...
Marketing is often seen as optional or secondary, but it's a critical component of success for law firms. Neglecting marketing can have severe and far-reaching impacts on a firm's growth, reputation, and client acquisition. Here's why effective marketing is...
At Blue Sky Legal, our dedicated team of national mass tort attorneys consistently monitors and tracks the latest developments in mass tort MDLs pending in federal courts. Our focus spans new case filings, trends, the status of bellwether trials, discovery, and mass...
In the seductive yet perilous world of mass tort marketing, law firms must navigate treacherous waters to secure their client base. The allure of marketing agencies promising quick results can be deceptive, hiding agendas and conflicts of interest that can sabotage a...