Summary of Key Findings- Study Association: Harvard University study suggests a potential link between Novo Nordisk’s semaglutide (Ozempic and Wegovy) and nonarteritic anterior ischemic optic neuropathy (NAION).- Increased Risk: Semaglutide users were found to be four...
Marketing
How Camp Lejeune’s $250M Ad Blitz Devastated the Mass Tort Marketing Industry
Fraudulent Claims, Over-Saturation, and Financial Fallout: The Perfect Storm That Shook Legal Marketing The last quarter of 2023 witnessed a seismic disruption in the legal marketing industry, driven by the $250 million advertising blitz for Camp Lejeune claims. This...
How Private Equity and Litigation Finance Are Transforming Arizona’s Legal Landscape
The Emergence of Alternative Business Structures (ABS) In recent years, Arizona has become a hub for private equity firms and litigation funders looking to invest in law firms. This trend was sparked by the state's decision to abolish a longstanding rule that barred...
Camp Lejeune Claims: Key Strategies, Critical Deadlines, and Latest Updates
Key Takeaways from the Leverage Report Podcast We recently listened to a thought-provoking episode of the Leverage Report podcast from Case Works, featuring Ed Bell from Bell Legal Group. He provided an in-depth look at the current status and complexities of...
KPI’s that Drive Legal Marketing Success
To drive sustainable growth for your law firm, it is crucial to develop and track key performance indicators (KPIs) that are tailored to your specific goals and objectives. This short guide outlines the essential KPIs to consider, along with best practices for...
3 Ways How Ignoring Marketing Can Undermine Your Firm’s Success Despite Your Expertise
Marketing is often seen as optional or secondary, but it's a critical component of success for law firms. Neglecting marketing can have severe and far-reaching impacts on a firm's growth, reputation, and client acquisition. Here's why effective marketing is...