Insights

1+1=3 The Synergy of Marketing & Intake
Coordinating advertising and intake is crucial for success in legal advertising. Advertising is the process of promoting your law firm to potential clients, while intake is the process of gathering information from potential clients and determining if they are viable...

Legal Intake: Expertise Counts
A challenging aspect of acquiring and developing cases is successfully converting plaintiff’s interest into a signed retainer with your firm. Successful legal intake is much more than just an outbound call from an outsourced agent in some faraway place. Empathetic...