Insights
Mastering Law Firm Positioning: Understanding Consumer Perspectives in Choosing Legal Representation
In the intricate world of legal services, the art of positioning one's law firm often walks a fine line between being profoundly understood and being regrettably overlooked. The intricacy lies not just in the quality of services provided but significantly in how these...
Enhancing Roundup Qualified Lead Delivery: A Blue Sky Legal Intake Success Story
Situation This case study unwraps Blue Sky Legal's meticulously planned campaign aimed at recruiting Roundup victims for a national mass tort firm. The challenge was significant, considering tens of thousands of clients had already been recruited for Roundup lawsuits,...
Camp Lejeune Blue Sky Legal Case Study
Opening Insights In Q1 2023, Blue Sky Legal embarked on a mission to revolutionize the metrics of success in legal lead generation and client acquisition. Partnering with a national law firm, our objective was to recruit claimants impacted by the water contamination...
One Size Does Not (Always) Fit All for Mass Tort Intake Criteria
Customizing intake criteria is an important aspect of acquiring and developing mass tort cases. At Blue Sky Legal, we understand that every law firm has unique needs and processes. That's why we offer the flexibility to customize our intake process and criteria to...
Meet Jason Flores, Co-Founder, COO & Head of Advertising Operations
When it comes to advertising and marketing for the legal industry, there are few professionals as experienced and accomplished as Jason Flores. As the COO and Head of Advertising Operations at Blue Sky Legal, Jason brings over 20 years of experience in the field to...
Let’s Just Say It, Your Firm’s Intake Probably Sucks
Even the best-targeted and most dynamic advertising campaign will underperform without a solid intake team working on a firm’s behalf. Intake is the most significant friction point for most firms looking to add a roster of new clients. Period. We won’t beat you over...